AMERICA'S BIG SISTERS FOUNDATION
EXPERIENTIAL MARKETING
All Girls Matter EmpowHERment Conference — Columbia, SC
America’s Big Sisters Foundation, founded by philanthropist Tragil Wade Johnson, hosted the All Girls Matter EmpowHERment Conference in Columbia, SC with city lead Markeshia Grant. This signature conference is held to support the personal and professional development of girls ages 9 - 18.
Featured speakers for this event included founder Tragil Wade Johnson and University of South Carolina Women’s Basketball Coach Dawn Staley. Attendees traveled across the state to attend the conference held at the Darla Moore School of Business on the University of South Carolina campus.
SERVICES PROVIDED
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Strategic Event Planning
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Panel Curation & Facilitation
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Promotional Content
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Speaker Sourcing
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Community Partnerships
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Adult Networking Session
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Youth Activation Development
PROMO TEASER
With 165 youth in mind, we provided strategic event consultations and planning to bring the All Girls Mattter EmpowHERment Conference — Columbia to life. Under the theme “In The Game Of Life”, our creative concept featured life-size game activations to kick off the experience.
While the youth attended informative sessions, we curated a panel and networking session for 80+ parents and guardians, engaging them in thought-provoking conversations, activities, and fostering connections to strengthen the communities for their young girls.
We sourced community partners who attended to provide helpful resources for youth growth and development, including SCETV Safe Space, Mike Writes for Kids, and Mental Health America of South Carolina.
"SCETV Safe Space was honored to be part of the All Girls Matter EmpowHERment Conference! We engaged in powerful conversations around stress, mental health, and empowering young women to take charge of their well-being."
SCETV SAFE SPACE
